AMA San Antonio Luncheon: YMCA Rebranding
Aug
16.
Rebranding a Household Name: A Look at the New YMCA
Join the American Marketing Association of San Antonio for a discussion with Sandy Morander, CEO of YMCA of Greater San Antonio, as she discusses the importance of YMCA’s mission and efforts in the community, and how they pursued and achieved a highly successful re-positioning effort to set them up for success.
Key takeaways include:
• The importance of branding even for a brand over 100 years old
• Different ways to champion new ideas in a tight space
• The important contribution of successful marketers in the non-profit arena
Cost:
AMA Member: $25 online / $30 at the door
Student AMA Member: $20 online / $25 at the door
Non-Member: $40 online / $45 at the door
Table of 10: $350
RSVP by Monday, August 13
- Date
- August 16, 20122012-08-16T11:30:00
- Time
- 11:30 AM 2012-08-16T11:30:00 - 1:00 PM 2012-08-16T01:00:00
- Location
- Quarry Golf Club 444 East Basse Road, San Antonio TX 78209
