‘Hard for parents’: As in-person learning returns, marketers and agency execs have to give flexibility



Parents across the country are prepping for yet another unusual school year. However, this year, it’s not another round of Zoom classes to contend with but in-person learning, mask mandates up in the air and quarantining at home if exposed.

Quite simply, we trust our people to do the right thing for our clients, each other and themselves in whatever form that takes rather than working in a rigid, one-size fits all structure.


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